§ 4-90. Happy hour promotions.

(a)

As used in this subsection, the term "drink" means any beverage which contains any amount of alcoholic by volume.

(b)

This section shall be construed to cover, include and apply to all alcoholic beverages including malt beverages, wine and distilled spirits for consumption on premises by properly licensed establishments in the City of Dallas, Georgia. All on premises licensees are prohibited from selling or giving away alcoholic beverages under the following circumstances:

(1)

Offering all you can drink for a set price during a set time.

(2)

Serving multiple drinks for a single price unless the drinks are part of a variety sampler of which no more than a total of 16 ounces can be served as part of the sampler and which sampler shall be comprised of at least four different varieties of malt beverages or wine or three different mixes containing distilled spirits.

(3)

Making a single price the basis for a required purchase of two or more servings.

(4)

Serving alcoholic beverages by the pitcher, except to two or more persons at any one time.

(5)

Offering reduced-price drinks to any segment of the population for any period of time as an inducement to patronize the premises; except between the hours of 5:00 p.m. and 7:00 p.m., Monday through Saturday, drinks may be sold at a reduced price which is no less than half the price usually charged.

(6)

Selling alcoholic beverages for less than half the normal retail price, or selling alcoholic beverages in pitchers or in jumbo sizes for less than half the normal retail price. Nothing contained in this subsection shall be construed to prohibit the dispensing of drinks in pitchers or in jumbo sizes, provided that such pitchers or jumbo sizes shall be available at all times that the licensee is open for business.

(7)

Using coupons or other special promotional items as an inducement to purchase alcoholic beverages.

(8)

Sponsoring, conducting or allowing contests or other promotions which have as their primary purpose increasing the consumption of alcoholic beverages.

(9)

Offering or delivering any free alcoholic beverage to the general public.

(c)

The prohibitions and restrictions in the foregoing subsection which apply to licensees or agents or employees of licensees shall not:

(1)

Apply at private functions;

(2)

Prohibit the offering of free food or entertainment at any time;

(3)

Prohibit including drinks as part of the price of a hotel, travel, entertainment, or meal package;

(4)

Prohibit the sale, offer to sell, or delivery of wine or malt beverage by the bottle, pitcher or carafe;

(5)

Prohibit any motel or hotel from offering room service to registered guests.

( Ord. No. OA-2015-03, 11-2-2015 )